M1N

M0R01210400 – DOL STARTER M0R 400/50-60 12A

Lovato M0R01210400 enclosed direct-on-line motor starter without thermal overload relay, with reset pushbutton, BG09/BG12 contactor, 12 A maximum current rating, IP65 enclosure and 400 V AC 50/60 Hz contactor coil.

SKU: M0R01210400MPN: M0R01210400
Price
List Price ex VAT
Your Price
Manufacturer Lead Time Please contact us for a delivery time before you order
Get the best trade prices Trade exclusive

Create a trade account to unlock exclusive pricing, special offers and more.

Trade pricing is personalised to your account

Manufacturer Lead Time

£119.11

Why Choose the Lovato M0R01210400 Direct-On-Line Motor Starter?

The Lovato M0R01210400 is a compact and reliable enclosed direct-on-line (DOL) motor starter designed for straightforward switching and local control of three-phase motors in industrial automation and electrical control systems. Part of the Lovato M0R motor starter series, this starter includes an IP65 non-metallic enclosure, integrated RESET pushbutton and BG1210A contactor for dependable motor operation where thermal overload protection is installed separately.

Designed for machine builders, OEM manufacturers and industrial control engineers, the M0R01210400 provides a compact wall-mounted solution where separate motor overload protection is required. The enclosed design provides protection against dust and water ingress while allowing simple local reset operation in demanding industrial environments.

With a maximum operating current of 12 A, a 400 VAC 50/60 Hz contactor coil, a BG1210A contactor and an IP65 protection rating, the Lovato M0R01210400 is suitable for direct motor starting applications where a thermal overload relay is selected separately according to motor requirements.

Key Advantages

  • Complete enclosed direct-on-line motor starter solution.
  • 12 A maximum operating current suitable for industrial motor switching applications.
  • 400 VAC 50/60 Hz AC contactor coil compatible with industrial control circuits.
  • IP65 non-metallic enclosure provides protection against dust and water ingress.
  • Integrated RESET pushbutton for convenient local operation.
  • Compatible with separately selected thermal overload relays for motor protection.

Key Features

  • Lovato M0R enclosed motor starter series.
  • Direct-on-line (DOL) motor starter configuration.
  • BG1210A contactor included.
  • 400 VAC 50/60 Hz AC contactor coil.
  • 12 A maximum operating current.
  • Integrated RESET pushbutton.
  • Non-metallic insulated enclosure.
  • Wall mounting design.
  • Screw terminal electrical connections.
  • Thermal overload relay supplied separately.

Reliable Motor Control for Industrial Applications

Direct-on-line starters provide a simple method of controlling three-phase motors by applying full supply voltage directly to the motor. The Lovato M0R01210400 provides dependable motor switching and local reset control where separate overload protection is preferred.

The IP65 enclosure and integrated reset control make this starter suitable for industrial environments where protection against dust and moisture is important. Its compact construction simplifies installation while maintaining reliable motor control performance.

Typical Applications

  • Industrial motor control panels.
  • Pumps and ventilation systems.
  • Conveyors and material handling equipment.
  • Machine automation systems.
  • OEM electrical enclosures.
  • General industrial motor starting applications.

Technical Specifications

Current 12 A
Voltage 400 V
Phase Three Phase
IP Rating IP65
Series M0R enclosed motor starters
Product type Direct-on-line motor starter
Starter type Enclosed DOL starter without thermal overload relay
Contactor type BG09/BG12
Rated operating current 12 A max. at up to 440 V
Thermal overload relay Not included
UL / CSA horsepower rating 7.5 HP at 480 V
Control voltage 400 V AC
Supply frequency 50 / 60 Hz
Type of coil AC coil
Pushbutton type Reset pushbutton
Protection rating IP65
Mounting type Wall mounting
Electrical connection Screw terminals
Package dimensions approx. 187 x 92 x 160 mm
Weight approx. 610 g
EAN 8013975158067
HS code 85371098
Standards IEC/EN 60947-1, IEC/EN 60947-4-1, UL508, CSA C22.2 No. 14

Frequently Asked Questions

What is the Lovato M0R01210400 used for?

The Lovato M0R01210400 is used for direct-on-line starting and local control of three-phase motors where separate overload protection is installed.

Does this starter include a thermal overload relay?

No. The M0R01210400 is supplied without a thermal overload relay. A suitable overload relay can be selected separately.

What coil voltage does this motor starter use?

The starter uses a 400 VAC 50/60 Hz contactor coil.

What is the enclosure protection rating?

The enclosure provides an IP65 protection rating for protection against dust and water ingress.

What type of motor starter is this?

This product is an enclosed direct-on-line (DOL) motor starter with RESET pushbutton and BG1210A contactor.

Trusted by Industrial Automation Professionals

Lovato enclosed motor starters provide reliable direct motor control solutions for OEM machine builders, industrial engineers and automation professionals requiring compact, protected and easy-to-install motor switching equipment.

● Service Agreements

Credit Accounts

Our service agreements are built to support long term procurement relationships. By working closely with engineering teams and procurement departments, we help streamline purchasing processes while ensuring consistent access to critical components and sourcing support when it matters most.

 Tick  Priority sourcing and supply support

 Tick  Flexible payment terms for qualifying organisations

 Tick  Support for engineering, maintenance, and operations

500 +

Stock lines ready to ship

1,000 +

Same day dispatches

3500 +

Customers supported

28 

Trusted Manfacturers

● frequently asked questions

Common questions about our products and support

 

At Led Controls Ltd we help engineers source the right automation and control gear with confidence. below are quick answers to what we are asked most often.

What product ranges do you supply

We supply all leading manfacturers in our industry. we offer next day delivery on most poplour products. 

Can you help specify the correct part?

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Do you have stock for urgent orders?

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

What are your delivery times and costs?

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

What about warranties, returns and faulty items?

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

● latest blog

Discover  our latest insights and
expert advice

From a Simple Idea to Small Business of the Year: The LED Controls Story So Far…

From a Simple Idea to Small Business of the Year: The LED Controls Story So Far…

LED Controls is a specialist distributor of factory automation and industrial controls, supplying OEMs, machine builders, panel builders and end users throughout the UK and worldwide. As a trusted UK distributor for many of the world’s leading automation manufacturers, we provide industrial control products, technical expertise and bespoke automation solutions backed by outstanding customer service.

LED Controls: Danfoss Drives Authorised Partner

LED Controls: Danfoss Drives Authorised Partner

2025 has been a big year for LED Controls, and our blog has expanded accordingly. We've covered a wide range of topics across industrial control and factory automation this year. From core technology explainers and new product releases to panel building best practice...

LED Controls: Your Complete Control Panel Solution

LED Controls: Your Complete Control Panel Solution

2025 has been a big year for LED Controls, and our blog has expanded accordingly. We've covered a wide range of topics across industrial control and factory automation this year. From core technology explainers and new product releases to panel building best practice...